Get your FREE Special Report “Your VSL Sucks!”

your vsl banner

matt

The Lazy Man’s Way (What Joe Karbo Taught Me)

About 7 years ago, I discovered a copywriting principle so powerful it makes AIDA look like the 100-year old has been it…

Read More
Attention!

I don’t know about you, but normally I see myself as simply a copywriter. However, in recent years, I’ve seen myself more…

Read More
Dark Sentences

Some copywriters are masters in the art of using… the bible calls them… dark sentences. These copywriters are masters at hypnosis and…

Read More
Asleep At The Wheel (The #1 Weak Spot In Your Sales Copy)

Most sales letters I see these days are pretty good. Could they be better? Absolutely. Here’s one area where they ALWAYS need…

Read More
Stay Hungry

This is a copywriter: Stay with me here. This man, as homeless as he is, is just ONE SALES LETTER away from…

Read More
I Eat What I Kill…

You’re an entrepreneur. Most probably an online entrepreneur. Compelled to create. Compete. And dominate. Or maybe just right now… survive. It doesn’t…

Read More
Scroll to Top