Saw this message on Facebook today. That’s the 3rd of my Clients to hit the Top 10 on Clickbank in the last month.
Not too shabby.
I often get asked:
“Matt, why don’t you write for your OWN products? That way you get to keep 100% of the money!”
Well, yeah it has occurred to me 🙂
But the thing is… I love growing businesses (and taking a piece of the action for my troubles).
That’s what I’m good at. I don’t want to be dealing with employees or admin or revenue projections.
Besides, right now is a great time to be a copywriter. Why?
Because more and more marketers are waking up to the fact that high quality marketing is the ULTIMATE point of leverage.
Think about it…
Getting traffic is EASY. There are countless markets and new ones opening up all the time so creating products isn’t hard if you put some thought into it.
Yet that also means competition is FIERCE.
The only way to stand out? With your marketing and sales copy. It’s essential these days.
It’s why last week I had a call with a dating guru who has a huge following on YouTube a big list, countless products, slick design…
… but he’s generating piddly amounts of revenue.
And it’s why I had another call with a very well-known fitness marketer who complained copy is “the biggest hole in his business”.
These guys NEED quality sales copy. It’s that simple.
Master the skill of writing great copy and there’s countless opportunity out there.
Do you sell a product or service online? If so, then conversion rate optimization, or CRO, should be high on your to-do list as an on-going task. Conversion rate optimization, in a nutshell, is the art of increasing the likelihood of converting visitors to leads and customers. The math is simple.
If you receive 10k visitors per month, sell a product for $50, and have a 2% conversion rate, you’re making $10,000 a month. If you were to increase your conversion rate just slightly to 4%, you’d double your income to $20,000 a month. That’s what makes conversion optimization such an important part of any website that sells.
The following are 25 conversion rate optimization tips that you can apply to various areas of yourONLINE MARKETING STRATEGY to increase sales for your business…
25 Easy Conversion Rate Optimization Tips for Beginners
The very best of internet marketers strive to increase web traffic for their clients. Next they focus their attention towards higher sales conversion rates through a process known as Conversion Rate Optimization (CRO). Specifically, they are striving to createEXPERIENCES for website users that turn online browsers into paying customers.
Using a variety of tools and techniques available at their disposal, later they can effectively measure their successes and failures, eventually reaching a higher percentage of those coveted, converted consumers. By closely examining and understanding their trials and tribulations, we can also achieve better online success…
eCommerce Essentials: Conversion Rate Optimization