Improved Conversion Rate Optimization (CRO) improves Profit

Conversion Rate OptimizationConversion Rate Optimization is the method of improving the performance of your website through using analytics and user feedback. Conversion is all about an action that is a visitor to your website takes. That may include anything that you planned for them. That may be making a purchase, signing up for an email newsletter, downloading your app, creating an account, filling a form or anything else. When you invite traffic to your website, you definitely intend them to do something. When thatsomething is done by the visitors, it is called Conversion.Online business greatly depends on the web traffic. People do lots of things to improve the performance of

their website. They follow all the SEO strategies and tips to invite the crowd to their website. But mere inviting is not the purpose. You need a Conversion Rate Optimization to get a good business. It is a structured and systematic approach to make your website a better one. Attention should be given to increase the rank of the website through implementing website designing strategy for the make and looks of the website…

improved Conversion Rate Optimization (CRO) improves Profit

Warning: Most Conversion Optimization Tips Are BS ( Here’s Why! )

Warning: Most Conversion Optimization Tips Are BS ( Here's Why! )Conversion Optimization has become something of a buzzword in the last few years, hasn’t it?

My colleague Len Markidan of Groove said something earlier this year that resonated with me:

It’s sad but true; “increases conversions” has become the cliche rallying cry of hundreds of products around the web.

Unfortunately, it’s not just products. Plenty of blogs peddle “conversion optimization tips” to get you trusting they’re an authority on the subject.

This, in itself, is nothing new. SEO agencies did this 10 years ago, and 5 years ago more people did this with Social Media Marketing…

Warning: Most Conversion Optimization Tips Are BS ( Here’s Why! )

What’s Really Killing Your Conversion Rate?

shark-faceSharks are the menace of the ocean. They have the creepiest beady black eyes, and two rows of teeth. I mean, I’ve been on the Jaws ride at Universal Studios, and it is terrifying. According to this lady, we should just avoid the ocean completely.

But here are the facts: The U.S. averages less than one shark fatality every two years. Despite their fearsome looks and murderous reputation, sharks are fairly harmless.

However, nature is dangerous. Looking at the statistics, I can tell you who the REAL menaces are.

Deer. Deer kill an average of 130 Americans every year. In the time that a shark kills one person in the U.S., deer have killed 260 innocent souls!…

What’s Really Killing Your Conversion Rate?